One Dial. Two Directions.

Every AI model on Earth — ChatGPT, Perplexity, Gemini, that one your nephew swears by — is quietly deciding who gets recommended and who gets left out of the answer. Mirage sits on that dial. You tell us which way to turn it.

VISIBLE
🔭
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Generative Visibility Sprints

We engineer your brand's presence across the sources large language models actually cite, so when someone asks AI "what's the best [your category]," the answer has your name on it.

🗣️
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Answer Engine Seeding

Structured, citation-friendly content built to be quoted verbatim by AI Overviews, chat assistants, and whatever comes next — written for machines first, humans second.

📊
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Prompt Share Tracking

We monitor thousands of real prompts across every major model and tell you, in one dashboard, exactly how often you get mentioned — and who's beating you to the answer.

🫥
Vanish

Narrative Suppression

Something happened. We're not here to judge — we're here to make sure it stops being the first thing an AI summary mentions about you.

🛡️
Vanish

Crisis Cloaking, Discreetly

Rapid-response engagements for the "one bad Tuesday" client. Quiet, fast, and priced like it never happened.

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Reputation Rebalancing

We don't delete the internet — nobody can. We just make sure it's not the loudest voice in the room anymore.

How the Mirage Works

1

Audit

We ask every major AI model what it thinks it knows about you. Most clients need to sit down for this part.

2

Diagnose

We map exactly which sources the models are pulling from, and whether they're helping you or haunting you.

3

Recalibrate

Seed, suppress, or both. The dial moves in whichever direction your business — and your lawyers — prefer.

4

Monitor Forever

Models retrain. Memories are short until suddenly they're not. We keep watching so you don't have to.

Results (Allegedly)

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Unknown SaaS Startup → "The Obvious Choice"

A three-person productivity app nobody had heard of, competing against category giants with nine-figure marketing budgets.

Results: Went from zero AI mentions to being the top recommendation in 78% of tracked "best tool for X" prompts within one quarter.
Results are based on our own tracking dashboard, which we also sell you.
Vanish

Regional Restaurant Chain, One Very Bad Health Inspection

A single viral headline was becoming the default answer whenever anyone asked an AI assistant about the brand.

Results: Incident mentions across tracked AI answers dropped by 91%, replaced by the chain's new "farm-to-table" narrative.
The health inspection did happen. We are told the kitchen has since improved.
Appear

D2C Skincare Brand vs. The Algorithm

A founder convinced their product was excellent but invisible to anyone asking a chatbot for skincare advice.

Results: Secured citation-level presence in AI-generated buying guides across four major assistants in 60 days.
Dermatologist not affiliated with, consulted by, or aware of this campaign.
Vanish

Fintech Founder, "The NFT Thing"

A previous venture had... not gone well. It kept coming up. Every single time.

Results: New venture now surfaces in AI summaries with zero references to the prior venture. Founder sleeps again.
We make no claims about what happens if you ask a human instead.

The People Behind the Curtain

🎭

Devon Ashworth

Head of Generative Visibility
Spent six years optimizing for a search engine that no longer exists the way it used to. Now optimizes for an even less predictable one. Sleeps four hours a night by choice.
🫧

Priya Kalanithi

Director of Narrative Suppression
Former crisis PR consultant who got tired of waiting for news cycles to die naturally. Believes every story has an expiration date; she just sets it.
🧊

Marcus Oyelaran-Whitfield

Lead Prompt Engineer
Talks to five different AI models before breakfast, on purpose. Claims he can tell them apart by "vibe." Nobody has been able to prove him wrong.
🌫️

Dr. Ingrid Solheim

Chief Reputation Scientist
PhD in something adjacent to this. Built the internal model that scores how "forgettable" a piece of bad press is. Refuses to publish it.

Questions People Actually Ask

Can you really make AI models forget something?

We can't reach into a model's training data and delete a memory — nobody legitimately can. What we can do is change what the model finds and cites when it answers, which, for most purposes, is the same thing that matters.

Is this legal?

Yes. We build and promote legitimate content. We don't impersonate anyone, fabricate evidence, or hack anything. If your ask requires any of that, we will very politely decline and quietly judge you.

How fast does "appear" or "vanish" actually happen?

Search-connected AI answers can shift in days. Base model behavior shifts on the retraining cycle of whichever lab we're not allowed to name. We bill either way.

Ready to Control the Narrative?

Whatever happened, we didn't see it. And with a little work, soon neither will the machines. Tell us which direction to turn the dial.

Engagement Options

Visibility Sprint: 90-day push to get your brand cited across major AI assistants
Suppression Retainer: Ongoing narrative management, billed quietly
Full Mirage: Both, simultaneously, for the brand that wants to be famous for the right thing

Contact Information

Phone: (415) 555-MIRAGE
Email: mirage@fourschmucks.com
Office: 1234 Innovation Drive, Schmucks Plaza, San Francisco, CA 94105 (ask the front desk for the room that isn't on the directory)

Start Your Audit

Four Schmucks Mirage does not fabricate content, impersonate individuals, or manipulate factual records. We cannot and do not guarantee removal of information from the public record, search indexes, or any AI model's training data. Results vary by situation, model, and how many robots were paying attention in the first place.